VĀIRAA
VĀIRAA
Est. for the love of colour
Vairaa began with a question Paris houses kept asking and Indian women kept answering differently: why should matte mean dry? We spent two years and 214 prototypes proving it shouldn't.
Our Philosophy
Every beauty house has a signature. Ours is a lipstick that begins as a treatment: a heart of shea butter and cocoa butter, silk of castor and sweet almond oils, the quiet antioxidant strength of strawberry extract and vitamin E.
Only when the care was perfect did we allow the colour in — couture pigment, ground fine as silk, in twelve shades art-directed for the glorious spectrum of Indian skin: its depths, its golds, its roses.
No parabens. No silicone. No petrolatum, mineral oil, SLS/SLES or phthalates. Not because “clean” is a trend — because your lips meet everything you eat, drink and kiss.
214
Prototypes perfected
15
Couture shades
14k+
Five-star reviews
Formulated without parabens, silicone, petrolatum, mineral oil, SLS/SLES or phthalates — and transparent about every single ingredient we do use.
Small-batch production with batch-level traceability on every bullet. If it doesn't meet the house standard, it never leaves the atelier.
Shades calibrated under Indian light, against Indian undertones, tested through Indian summers, monsoons and wedding seasons.
Ingredient Glossary
Cocos Nucifera
Deep, featherlight hydration that softens lip texture without greasiness, ensuring the velvet-matte finish never feels dry.
Prunus Amygdalus Dulcis
Packed with essential fatty acids and vitamins to reinforce delicate lip skin, locking in moisture and smoothing fine lines.
Butyrospermum Parkii
Decadent organic butter that melts on contact for a silky cushion of comfort. Lips stay supple from morning to night.
100% Clean Formulation
Crafted without parabens, silicones, petrolatum, mineral oil, SLS/SLES, phthalates or harmful fillers. Pure luxury.
Theobroma Cacao
Rich botanical emollient providing a weightless glide and soothing protective shield against environmental dryness.
Tocopherol
Defends delicate lip skin from oxidative stress while maintaining elasticity, softness, and full-volume comfort.
Olea Europaea
Squalene-rich nourishment that keeps the lip surface smooth and resilient.
Cocos Nucifera
A feather-light emollient that softens and comforts with every wear.
Euphorbia Cerifera · Cera Alba
Natural wax architecture — gives the bullet its elegant structure and stay-put grip.
Cocos Nucifera (Coconut) Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Cera Alba (Beeswax), Ricinus Communis (Castor) Oil, Euphorbia Cerifera (Candelilla) Wax, Olea Europaea (Olive) Fruit Oil, Fragaria Ananassa (Strawberry) Fruit Extract, Tocopherol (Vitamin E Oil), CI Pigment
Safe & Tracked Delivery
Reliable courier across India
Easy 7-Day Returns
Unopened, hassle-free policy
Secure Checkout
UPI, Cards & Net Banking
100% Authentic Formulation
Clean, paraben & toxin-free